Casino operators know constraint well. Gaming floors are finite, expansion is costly, and new game approvals can take months or even years. At the same time, guests are spending more time across the property than ever before, including in hotel rooms, restaurants, bars, pools, and event spaces, often outside of traditional gaming environments. To explore how tribal operators can create new opportunities within their existing footprint, we recently sat down with Richard Sagman

In part four of our BeOn™ Mobile Video Series, Vicki Griffin , Everi VP, Program Strategy, and Hannah Finch , Mobile Product Management for Casinos and Hospitality at Everi, discuss how Everi's built-in MarTech stack is utilized to create personalized engagement with patrons.